How founders moved from founder-led sales to a team that sells without them, in their own words.
Messages, posts and updates our clients shared, each shown next to the original screenshot.
Matteo Papaluca we're so grateful to have had you as a coach!!!
Dear all, I'd like to make it official that today (after almost 2 years) we say goodbye to Matteo! It has been a great pleasure for me (and I hope I speak for everyone) to work with him! In the first 6 months he trained Futurely's first AEs; in the second 6 months he trained AMs to turn them into Sales; in the third 6 months he trained the second wave of AEs; finally, he helped HR with hiring. It has been an honor for me to work with him. We'll miss him but.... THANK YOU ❤️
Translated from Italian
Matteo's fractional leadership blended perfectly with our team, levelling up both execution and strategic confidence across the team - especially in how we manage and scale GTM
We have heavily reworked the entire New Business sales cycle (thanks, Matteo, for your help), ensuring accurate metrics for the entire funnel. The work is not yet finished, but we are already seeing results, giving us greater control.
Our team has benefited from Matteo's experience across the board. Beyond bringing clarity and focus, Inscaler has, above all, changed both the perception and the awareness each of us at JotURL had of the product, objectively improving our market sensitivity and our approach throughout all phases of negotiations with our target audience, through a process of continuous and rapid experimentation (fail, correct, improve, try again). We have emerged stronger and more pragmatic. Furthermore, Matteo truly works as an extension of the team itself, both internally and alongside it, while always maintaining a sufficiently broad external perspective to allow him to remain a guiding light. Last but not least, the frameworks and canvas he provided us with were spot-on and ready to be quickly adapted to our needs and leveraged at once.
Inscaler helped us grow our pipeline fast - and within just a few months, we saw a real uptick in qualified opportunities. Matteo brought clarity and momentum to our team, making us sharper and more confident in every sales conversation.
Matteo's fractional leadership integrated perfectly with our internal team. Communication was always smooth, and by the end of the program we felt more confident in our ability to drive sales and structure our GTM approach.
Hi Matte, we're starting to sell. […] When I start with the discovery, everything changes. Thanks for the setup
Translated from Italian
Original messages from clients. Only third-party details are hidden.
More founders and sales leaders on working with Matteo and Inscaler, with a short note on what we worked on together.
Working with Inscaler allowed us to structure an organized and efficient Sales & Account Management operation for the first time. We set up the CRM correctly, defined a clear lead pre-qualification process, and built a method to manage commercial conversations more effectively. This gave us greater control over the pipeline and timing, helping us maintain the right rhythm with prospects without losing momentum. With Inscaler, we laid solid foundations for a structured sales operation ready to scale.
When we were expanding into new international markets, Matteo gave us the method and tools to scale our sales team the right way: clear processes, concrete metrics, and a systematic approach to events. The result? The ability to actually read the performance of a distributed team and make decisions with confidence.
Thanks to Inscaler, our forecast accuracy improved significantly, and we saw a clear lift in closed-won revenue. The training materials were sharp, actionable, and directly impacted our sales team's confidence and performance.
The Inscaler team brought real sales expertise. Their understanding of how to scale our sales motion was clear from day one: sharp, structured, and truly value-adding.
Inscaler brought structure and clarity to our sales and hiring processes. We shortened our sales cycle, improved outbound performance, and even made a key hire during the engagement. The team's GTM expertise, clear frameworks, and constant responsiveness made a real difference. We left the program more confident and far more effective.
During a crucial moment for Kampaay, Matteo has been a very important asset in our journey. After our successful Series A funding round, we needed to scale our sales team. Matteo worked closely with us to improve our sales playbook and processes, and he also helped us hire multiple team members. Matteo's contributions have been a fresh start for us. He helped refine our hiring process, improve our team's performance, set new KPIs, optimise our use of HubSpot, and establish new sales goals. His work has been instrumental in ensuring the future success of Kampaay.
Matteo, with his broad sales experience, became a very valuable asset to Talent Garden's teams. He achieved significant milestones, enhancing Talent Garden's sales operations in a short time. He created our first sales playbook on Hubspot, mentored the sales team, and collaborated in refining their roles. I knew Matteo from previous experience, and I have no doubt that he can be a valuable asset for any CEO or Founder looking to scale their sales organisation
Partnering with Inscaler and Matteo boosted our GTM execution pipeline grew fast, sales cycles shortened, & forecasting improved. Matteo brought sharp frameworks, strategic clarity, & integrated smoothly, making our sales team more effective & confident.
The frameworks from Inscaler were spot on - easy to apply and immediately impactful. Our team not only improved execution but also gained real confidence in how to sell and scale. Matteo was a great addition and pushed us our sales efforts in a huge way
you're number one and we'd like to have you with us always
Translated from Italian
thanks Matte for your support, today is a great day for everyone, I hope for you too
Translated from Italian
A fractional VP of Sales leads your sales function part-time: defines the sales process, sets up the CRM and metrics, hires and coaches the first salespeople, and runs the pipeline with the founder until the team can run it alone.
Usually when the founder has closed the first customers, knows who buys and why, and sales start taking time away from product and fundraising. Inscaler works with B2B startups under €5M ARR at exactly this stage.
In their own words: better outbound, more qualified opportunities, shorter sales cycles, better forecast accuracy, new hires and stronger sales confidence. Every quote on this page is verbatim (non-English quotes are translated faithfully).
Yes. Every quote is copied word for word from the client's message, post or written testimonial (non-English quotes are translated faithfully), and featured stories show the original screenshot. Only personal or third-party details are hidden.
